Switch2eCom Blog

A blog offering strategic insights on using eCommerce Services and Solution to achieve business goals, industry news, updates and perspectives for online merchants and retailers.

Top Copywriting Mistakes That You Should Avoid to Improve eBay Sell

blog-banner-53

Wondering why your product is not getting any response that you have posted for eBay sell a month ago? There are several reasons why you are missing on eBay sell, where the copywriting mistake can be one obvious reason of it.

As we all know that there are thousands of products from different brands on the website. Therefore, in order to attract the customer for your listing, it should be appealing to grab the target audience’s attention. Thus, for improving eBay sales, the seller must avoid common copywriting mistakes to entice the buyer for the specific product.

Here’s the list of top copywriting mistakes:

1. Title of The Product with All Caps

All your efforts in choosing the best title of the product goes in vain when you write in all caps. Many of the seller thinks that putting the title of the product in caps will attract more customers which is a myth. In fact it does the vice-versa. The product title should always be attractive, to improve eBay sales.

2. Small Grammatical Errors

If the description of your listed product on the website has spelling mistakes, punctuation errors or grammatical errors then there’s no way out to improve eBay sales. Always keep in mind that the description of the product is the main part which attracts the customers. So always go for a recheck or try to make your description perfect by some expert to make it appealing and error free.

3. Stuffed Keywords

Never ever make the mistake of stuffing too much keywords in your product description as it reduces the quality of the listing. Always try to put two to three keywords in your description at the right place and this will surely help you in improving your eBay sales. If necessary you can also take the advice of an expert for the same.

4. Colorful Display and Pattern

Some sellers think that colorful listing and patterns will attract buyers, but it’s not true. In spite of attracting customers you can lose them because of confusing patterns and colors.

Always try to make use of maximum two colors and keep the pattern simple so that when customer views your product he/she should understand easily without any confusion. As too much color will distract the customers and your eBay product listing will go low. In order to improve eBay sales these small things should always be considered.

5. Lengthy Description

If you think that writing a lengthy description of the product will improve your eBay sales, you are wrong. When a buyer searches the product listed on the website he or she comes across hundreds of options. Their aim is simply to buy the best product at the cheapest rate. They do not have the time to read lengthy description of the item, so they might skip your item in order to avoid reading.

Always try to keep the description attractive and small with all the main specifications. Put bullet points, highlight the specification and post few pictures of your product to grab the attention of the customer and improve eBay sales to the maximum.

Conclusion

We hope that the above mentioned points are helpful for you. And we wish you to have rapid sales by having a crisp and sound description of your product on ebay.

Tags

Catalog Management Challenges / eCommerce Business Tips

Add Your Prospective

Thanks for dropping by! We would love to get your input on this topic. However, please bear in mind that all comments on this blog are moderated. So, please do not use profane language or post meaningless remarks use a spammy keyword or a domain as your name, etc.

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe To Our Blog

Sign up to get updates from our blog delivered directly to your inbox.

The Switch2Ecom Blog

Brought to you by the Marketing and Communications Team at Switch2eCom. We love sharing interesting stories and informed opinions about eCommerce services, solutions and other technological advancements.

Archives

Our Services